Celebrity Marketing Ventures, Inc. ("CMV") was established to market and distribute celebrity-endorsed personal use prepaid cards. The Company seeks to position itself as the largest distributor of reloadable prepaid cards in the world. We believe we can achieve this positioning through our unique business model. Heretofore personal use prepaid cards have been targeted for those who could purchase them with credit cards, checks or through the Internet. None of these cards have been marketed through a celebrity-endorsed nationwide media campaign aimed at the "self-banked" and "credit challenged", making the cards available for purchase and loading at convenient, familiar and ubiquitous retail locations. The combined self-banked and credit challenged adult population is estimated to be between 40 and 70 million people in the United States alone. The two largest segments of this market are African-Americans and Hispanic immigrants.

The reloadable prepaid card industry is relatively small, emerging and fractured. Although there are large financial institutions and credit card processing issuers such as Citigroup and First Data Resources, there is no dominant player in the reloadable prepaid card industry. It is estimated that as of December 2005, there are fewer than two million active prepaid cards in the United States. While gift and payroll cards have become commonplace, the market for personal use cards has little competition and has hardly been tapped. Prepaid cards are growing at a faster pace than credit cards, and the Pelorus Group estimates that by 2007 over 40 million prepaid cards will be in use in the United States with spending approaching $300 billion by 2006 (Financial Insights August 19, 2003).

Our product, named the DYNASIS™ Visa® Prepaid Card, launched in October, 2005 and is currently being tested in small markets across the U.S. The card's first national advertising campaign featured Major League Baseball Players, through a licensing agreement with Major League Baseball Players Association (MLBPA). Our second national campaign, featuring a well-known sports celebrity, is set to debut in July, 2006.

Our Management Team